Deliverability is the largest factor that anyone involved in email marketing has to consider. This is the deciding factor between your recipients receiving your email and not. A lot of this can be attributed to the reputation of the senders IP address. What this basically means is that each senders IP address gets a reputation rating as it sends. This reputation is defined by sending volumes from the address, abuse rates, and IP authentication. All these issues have to constantly be monitored to ensure that the senders' reputation is maintained. inboxmedia have dedicated members of staff that will look after the reputation of each of it's sending IP addresses. inboxmedia is a company that does more than just provide an email marketing system; it looks after its customers. How we get your mail delivered |